Submissions:2025/WMF Fundraising Banner Message Workshop

From WikiConference North America
Jump to navigation Jump to search

This submission has been noted and is pending review for WikiConference North America 2025.



Title:

WMF Fundraising Banner Message Workshop

Type of session:

Edit-a-thons or Workshops (30-120 min)

Session theme(s):

Future of Wikipedia

Abstract:

In this session we will explore the banner fundraising run by the Wikimedia Foundation. It will give participants an overview of the programme and a chance to contribute ideas to further the banner messages. We will start with giving the participants an overview of the banner fundraising campaigns we run globally and introduce them to the community collaboration process that accompanies the banner campaigns. We will then focus on our biggest banner fundraising campaign of the year, the English campaign, showing participants how we design banners and their messages, test banners, and evaluate results. Participants then will have the opportunity to share their ideas of what they would like to see in fundraising banners.

Author name(s):

Kelly Morrow

Wikimedia username(s):

KMorrow-WMF

Affiliated organization(s):

Wikimedia Foundation

Estimated length of session

30

Will you be presenting remotely?

I will present in-person

Okay to livestream?

Livestreaming is okay

Previously presented?

Special requests: